Great Wall Motors Unveils Plans for Second Brazil Factory with 200,000 Vehicle Annual Capacity

GWM Expands Brazilian Footprint with New Espírito Santo Plant

Great Wall Motors (GWM), the prominent Chinese automaker, has announced its intention to construct a new manufacturing facility in the Brazilian state of Espírito Santo. The announcement, made on February 24, 2026, details plans for a factory with an impressive annual production capacity of 200,000 vehicles. This move signifies a significant expansion of GWM's presence in Latin America's largest economy.

Strategic Investment and Location Details

The new factory will be situated in the Barra do Riacho area of the Aracruz Industrial Park in Espírito Santo. This facility represents GWM's second automotive plant in Brazil and is a cornerstone of the company's broader BRL 10 billion (approximately USD 1.9 billion to USD 2 billion) investment plan for the country, slated to run through 2032. The decision to establish this new plant follows a comprehensive nationwide evaluation of potential locations.

GWM's initial entry into Brazilian manufacturing began with the acquisition of a former Mercedes-Benz plant in Iracemápolis, São Paulo state, in August 2021. This first facility, which commenced operations in August 2025, has an initial annual capacity of 30,000 to 50,000 vehicles, with plans to scale up to 100,000 units. It focuses on producing hybrid and electric models such as the Haval H6 SUV, Poer pickup, and Wey 07 crossover. The newly announced Espírito Santo plant, with its substantially larger capacity, underscores GWM's aggressive growth strategy in the region.

Advanced Manufacturing and Economic Impact

The Espírito Santo factory is designed to be GWM's most advanced manufacturing center in the Americas, featuring a complete production line that includes stamping, welding, painting, and assembly operations. This comprehensive setup is expected to significantly boost local industrial capabilities. The project is projected to create between 1,500 and 3,500 jobs during the construction phase. Once operational, the plant could generate up to 10,000 direct and indirect jobs, providing a substantial economic uplift to the regional economy and supporting the development of the automotive supply chain and service industries.

Future Outlook for GWM in Brazil

While specific models for the new Espírito Santo plant have not been definitively announced, GWM primarily sells electric vehicles (EVs) in Brazil, with the Haval H4 compact SUV being a strong contender for production. The company's overall investment strategy in Brazil aims to deepen its local industrial chain, establish itself as a tech-driven enterprise, and become a leading brand in the new energy vehicle market. This dual-factory approach positions GWM to cater to diverse market segments and strengthen its foothold in the competitive Brazilian automotive landscape.

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7 Comments

Avatar of KittyKat

KittyKat

These 'jobs' are often low-wage and exploitative. Don't fall for the hype.

Avatar of Eugene Alta

Eugene Alta

This new factory will undoubtedly bring economic benefits to Espírito Santo, but it's crucial that environmental regulations are strictly enforced. We can't sacrifice our natural resources for industrial expansion.

Avatar of Noir Black

Noir Black

Finally, a major push for EV manufacturing right here in Latin America. This is the future!

Avatar of Katchuka

Katchuka

Why are we always relying on foreign investment? Brazil should be developing its OWN auto industry.

Avatar of Loubianka

Loubianka

Chinese cars are still a question mark for quality and long-term reliability. Buyer beware.

Avatar of Coccinella

Coccinella

More factories mean more local production, less reliance on imports. Smart move, GWM!

Avatar of Mariposa

Mariposa

While the job creation is certainly a positive, we need to ensure these are high-quality, sustainable jobs and not just temporary roles. The long-term impact on local businesses needs careful monitoring.

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