In the first half of 2025, Toyota achieved record-breaking global sales, attributed largely to strong consumer demand for hybrid vehicles in key markets, which helped mitigate the negative effects of tariffs introduced by U.S. President Donald Trump. The company's total sales, which also reflect the performance of its subsidiaries Daihatsu and Hino, exceeded 5.5 million units, marking a 7.4% increase compared to the previous year, as reported by Toyota on Wednesday.
This surge in sales can be linked to significant demand noted in the United States, Japan, and China. Additionally, production levels saw an impressive growth of 8.8%, reaching the same figure of 5.5 million units during the same timeframe, with domestic output particularly experiencing a near 20% increase. Early in the year, customers rushed to finalize their purchases to avoid potential price increases spurred by Trump's proposed 25% tariff on imported vehicles, further bolstering sales figures.
5 Comments
Matzomaster
They're responding to market demand and potential tariffs and that's smart business.
The Truth
Hybrid vehicles are the future! Glad to see Toyota is leading the way and that consumers are buying them.
Answer
I'd like to see a breakdown of which hybrid models are selling so well. Are they the more profitable ones?
Habibi
This article reads like a press release. Where's the independent analysis and real critical perspectives?
ZmeeLove
Wow, that's fantastic news for Toyota! Congrats on the record sales figures.